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Bloom named as new director
Saturday, September 17, 2011
By Josh Woods Staff Writer
Clearfield Chamber of Commerce welcomed a new executive director on Aug. 31. Holly Bloom, a 2007 graduate of Curwensville Area High School and 2011 graduate of the Indiana University of Pennsylvania, has taken over the reins from former director, Amy Potter.
Bloom has a Bachelor of Arts degree in journalism and a minor in communications from IUP, and most recently worked as a part-time reporter for the Punxsutawney Spirit newspaper. While at IUP, Bloom was a member of Public Relations Students Society of America, an organization that teaches students planning and leadership skills, and traveled to Seattle for its National Assembly meeting. She served on the American Cancer Society's event committee and helped coordinate Relay Rally, Drink Pink and Relay for Life events for students, local businesses and the community.
Bloom participated in the Washington Center for Internships last summer, serving as a full-time intern at Double R Productions, a full-service production company, and a part-time student in its communications program. Bloom served as a production assistant for video shoots at Double R, where she learned how to create a shoot sheet, edit videos, transcribe video and audio and create voiceovers, she said. As a student she learned how to shoot and edit a public service announcement, camera techniques and public relations planning, she said.
"The (executive director) position gives me a mix of all my interests in life," said Bloom. "I have a degree in journalism and communications, and this position allows me to work in public relations, event planning, promoting and writing. It offered me all of the important aspects I wanted in a full-time job."
As the chamber's executive director, Bloom is responsible for guiding its development, growing and maintaining its membership and preparing its financing. Clearfield Chamber of Commerce's mission is to be committed to promoting and enhancing the greater Clearfield area economy, business environment, quality of life and community pride - now and in the future, Bloom said.
"We have 328 diverse members, and we strive to connect all of our businesses and organizations by creating new relationships and promoting a ‘keep business local' attitude," said Bloom.
Bloom named several goals she will aim to accomplish as executive director. She hopes to create new promotional events, interact with chamber members regularly and stay organized to make life easier for the chamber's board members. She wants to increase the chamber's presence in Curwensville by informing businesses there of its benefits.
"I would also like to get the chamber in on social media/networking more," said Bloom. "It's very important to get the younger crowd involved within our community to participate in events and fundraisers and support our community in whatever it's doing."
When asked by The Progress if there was anything she wished to improve or change as a member of the chamber staff, Bloom said she wants to improve the communication system between board members and office staff. She hopes to improve their communication through phone calls, e-mail reminders and monthly meetings.
"Being the youngest director thus far I feel is what really sets me apart from the others because I have fresh, new ideas to bring to the table," said Bloom. "I've taken many classes regarding public relations, event planning, promoting and writing. And being a part of many different organizations and internships has provided me with an array of knowledge in all of the aspects I believe are important to this position.
"I love to meet and speak with new people and express my ideas. I feel having a ‘people person' personality is a huge advantage."
Bloom began putting that personality to work last month, creating and planning upcoming chamber events.
"I'm making it my responsibility to be the face of our county by making it a priority to meet the chamber members and create a lasting relationship with each business and the (chamber) board members and staff I'll be working with on a daily basis," said Bloom.

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